The book aims to provide context for discussion of new technologies and resulting policy changes that will impact the way media is produced and consumed in Canada. Major areas addressed:
- What people watch on TV, and how they watch it; the benefits of TV, and the changing relationship between viewers and TV
- Review of established TV technologies, including cable, VCR and remote control
- Review of new TV innovations, including CD-ROM and HDTV
- The fate of Canadian filmmaking as movie consumption moves from the theatres to the TV at home
- Current Canadian content rules as they relate to the internationalization and fragmentation of TV markets and production; whether rules defining Canadian content should be changed
- Methods and reasons for the regulation of TV in Canada; whether these regulations should be altered to better serve producers and the public
- The increasing influence of other sectors’ technology on the TV industry; how Canadian media can thrive in the face of convergence